Our Client

Global PC vendor

Campaign Objective

Objective

Mid-Market Penetration

Demand generation in the organizations with employee strength between 100 -1000. Zero down on the minimum requirement of 10 PC/Notebook to be purchased in 6 months by at least 100 SMB organisations.

Challenges

Lack of customer base in the required segment

Lack of internal bandwidth for increasing the customer base within a stipulated time frame

Execution Methodology

Highly Integrable

B2B data management

Denave’s proprietary whitespace discovery and robust data base management tools ensured acquisition of potential customers that matched client’s requirements.

Highly Integrable

Lead generation

Denave’s demand generation engine ensured consistent flow of significant number of BANT qualified leads that helped client achieve its business objective.

Services Offered

Telesales

Email Marketing

LinkedIn Marketing

Telesales

Webinar Management

Program Reach

Progrm Reach

Impact Generated

Generated

USD 10 Million worth of PC leads with sale of 19,000 units of PC/Notebooks.

Overhauled

the New customer acquisition numbers and increased the customer base in the mid-market segment while ensuring a new set of customers for future

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