Our Client

Globally leading OEM brand

Campaign Objective

Objective

Revenue generation

Required inbound telecalling, chat and email outreach processes to increase sales. The brand also wanted outbound calling on inbound MRLs and whitespace database.

Objective

B2B Account management

Drive repeat purchase of existing customers throug end-to-end telesales account management.

Challenges

The brand struggled to ensure high sales conversion from inbound and chat queries.

Inability to convert existing SMB customers into repeat customers, upsell accessories and other computer products to repeat buyers.

Faced bottlenecks in reaching new start-ups for sales of the computer products.

Execution Methodology

Highly Integrable

Distributor DB & profiling

Deployed a team of district managers (DMs) across 6 locations to gather information through web/visit, conduct distributor qualification and deliver business value proposition.

Highly Integrable

Account management

Deployed a dedicated account manager for SMB costumers.

Highly Integrable

Performamce Tracking

Deployed dedicated training team along with dedicated quality and MIS team to track daily performance.

Services Offered

B2B Telesales Services

Email Marketing

LinkedIn Marketing

Telesales

Webinar Management

Program Reach

Progrm Reach

Technology leverage

CRM used to manage inbound calls and customer database, inhouse tool to handle all the website chats.

Impact Generated

7.5%

Sales conversion from inbound queries

12%

Conversion from chat queries

38K

Chats and 24K inbound calls handled every quarter

$315K

Revenue generated from start-ups per quarter

7.3K

Orders fulfilled Q-o-Q

$7.8Mn

Worth of average revenue delivered over the last four quarters

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