Our Client

American multinational software corporation

Campaign Objective


Product Renewals

Increase the adoption and renewal rate of their subscription based licensing model by engaging with customers and providing them support for registration.


Customer Engagement

Strengthening the customer connect by imparting product usage awareness amongst the customers– done by sharing information around the adoption/usage of the licenses.


Low rate of adoption of software licenses which were purchased

Since the initial adoption rate was low, it caused accumulative low rate of renewals as well

A not-so-significant market share since the brand was unable to effectively retain the existing customer

Execution Methodology

Highly Integrable

Integrated Demand Generation

Avstructured approach with clear strategies mapped against requisite outputs along with excellent data analysis skills and well-trained, skilled telesales teams.

Services Offered


Email Marketing

LinkedIn Marketing


Webinar Management

Program Reach

Progrm Reach

Impact Generated


increment in the adoption rate


rate increased to 52%

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