Our Client

MedTech Market Research Company

Campaign Objective

The objective was to support different tier partner with the brand's ISG (Server /storage/Backup) Pipeline


Demand Generation

The company wanted to maximize it's brand visibility and search engine rankings through search engine optimization and maximize lead generation through digital ads.


Lack of brand presence in the target markets, leading to slower client acquisition.

The brand lacked a strategic content marketing engine pertaining to it's highly specialized and technical products.

Poor website responsiveness and high load time, leading to higher bounce rates, lower rankings on SERPs, and poor customer experience.

Poor SEO implementation hurting brand visibility and credibility across search engines.

Execution Methodology

Highly Integrable

SEO Services

Optimised the content and assets repository (images & videos) and implemented interlinks for speeding up website performance. Also, optimized the content hygiene on website and social media as per the brand guidelines to drive higher engagement and communicate value propositions effectively.

Highly Integrable

PPC Services

Deployed paid marketing campaigns to create strong presence within the target market and generate qualified sales leads.

Services Offered

Digital Marketing

Email Marketing

LinkedIn Marketing


Webinar Management

Program Reach

India Malaysia Singapore
Progrm Reach
pan india

Impact Generated


reduction in the CPC


increment in the lead quantum

1.8 million

impressions generated


qualified sales leads generated


rankings for non-branded keywords


website pages in top 10 search engine results

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