Our Client

Leading IT Company

Campaign Objective

Objective

Market Expansion

Expand geographical reach by penetrating in Tier2 and Tier 3 cities.

Objective

Revenue Maximization

Increase revenue through lead generation and net new end customer acquisition.

Objective

Sales Ecosystem Development

Set up end-to-end sales engine comprising of feet-on-street and tele engine and ensure reporting and program management support. Also, drive end customers events through distributors.

Challenges

There was low or no visibility of customers products and services in tier 2 and tier 3 markets.

Restricted database for the focused verticals (Mfg , M&E, AEC & PSEB).

High piracy rate of client’s products.

Execution Methodology

Highly Integrable

Database Profiling and Lead Generation

Sourcing and profiling database to identify focused verticals and driving lead and pipeline generation.

Highly Integrable

Lead Allocation and Closure Tracking

Leveraging telesales & feet on street engine to establish direct connect with customers, align partners for fulfilment and drive closures.

Services Offered

Telesales

Field Sales & Marketing

Email Marketing

LinkedIn Marketing

Telesales

Webinar Management

Program Reach

Progrm Reach

Impact Generated

12X+

ROI achieved

$1.6 Mn

Pipeline generated Q-o-Q

$400K

Q-o-Q Revenue Achieved

10,000 plus

accounts touched in one year

Over 1500

net new customers acquired in just one year

4500 plus

lead generated in a span of just one year

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