Being able to look at product while seeking guidance from instore sales personnel to make purchase decisions has always given retail shopping a preference over e-commerce. With the ongoing (& necessary) practices of social-distancing and other safety guidelines, customers have become wary of thronging the stores. As a result, retailers are facing a dip in footfall while the customers still remain dissatisfied in the absence of personalised purchase guidance. Virtual Retail or V-Retail fills that void for the customers while arresting the revenue drop which results from the dipping footfall. The Virtual Retail sales approach focuses on driving customer outreach without the need for customer to physically walk into a store. Alongside that, it ensures deep market penetration with last mile closure without necessitating the presence of physical store.
Denave’s Virtual Retail Solution, is a technology enabled alternate retail sales model to adapt and evolve with the changing times and customer preferences. The model leverages new age technologies of automation, machine learning and data analytics to help your business garner customer insights and facilitate customer outreach. Thus, ensuring operational efficiencies leveraging technology tools and maximum retail ROI, even in uncertain times. As part of the model, a skilled Virtual Brand Consultant (VBC) provides personalised consultation and purchase support to the customers in the comfort of their homes. So, when ‘walk-ins’ are getting impacted, this retail model helps you supplement the gap with ‘call-ins’.
Prevent any revenue loss if footfall dips whilst getting thorough insights into customer preferences
Access the customer even without a store presence
Enhance your ROI while saving on operational costs
Start a new success story