Building & executing result-oriented GTM plans
Field Sales & Marketing
Field Sales & Marketing
Looking to sharpen your offline customer engagement strategy?
Today, global brands are placing a greater emphasis on ‘go to market’ plans. These are driven by sales strategies that rely on channel partners and field force who become the face of the brand – from a customer service as well as from the experience perspective. At Denave, we understand the strategic implication of this and can support this with extensive multi-industry experience to cross-pollinate best practices in order to achieve maximized ROI and highly efficient sales engines.
An Overview
Field Sales and Marketing is the sales enablement vehicle at Denave. Our multi-competency support for field sales and marketing allows us to execute flawless result-oriented GTM campaigns targeted towards brand activation and geo expansion, delivering net new customer acquisition for our clients.
Denave’s ROI-oriented field sales processes are ideal for enhancing and strengthening the brand presence. It is also focused on building a strong channel ecosystem through competencies developed over the years in partner acquisition and management. Denave adopts a hybrid approach towards field sales and marketing involving highly trained on-the-ground sales mavericks and marketing wizards.
Distribution & Channel sales
- Extensive channel partner mapping
- Driving channel partner billing consistency
- Training and skill development
- Driving channel loyalty programs
- Managing partner relations
Retail Sales Management and FOS Services
- 360-degree promoter life-cycle management
- Promoter/store alignment basis market intelligence/business analytics
- Comprehensive training delivery
- Complete ownership of sell in & sell out targets
B2B Corporate Sales Management
- SMB penetration & key account management
- Geo expansion via segmented target approach
- Qualified lead generation and sales funnel development
- End to end sales ownership
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