70% of businesses consistently fail to integrate their digital content correctly to maximize sales. Are you one of them?
Digital Marketing
Digital Marketing
Looking to bridge the sales and marketing divide?
When 62% of B2B buyers say they make a purchase selection solely based on digital content, then failing to adopt an accurate Digital Marketing strategy may easily prove to be a sin! A B2B buyer’s journey has evolved manifolds changing the traditional marketing processes and the entire approach to the sales funnel. Every step of their sales journey – right from leveraging a focused database strategy to a targeted digital nurturing journey to digital demand generation and lead generation and then eventually feeding the nurtured accounts into a robust demand generation engine– requires a targeted, integrated and ROI-driven approach to generate more sales ready leads. The returns, needless to say, have to be measurable and incremental. The significance of digital marketing rises exponentially in case of building a business recovery model.
It's time for a digital transformation
Research shows that B2B buyers complete 57% of the buying decision before ever actively engaging with a sales rep! That’s the power of Digital marketing and how it can turn decision-making in your favour. But in absence of the right content strategy and an omni-channel approach, effective leverage of the digital channels and buyer enablement is not possible.
Whether you are looking to run a lead nurturing campaign that builds a chain of positive prospect, or building a defined content and creative strategy, or looking for ways to enable the selling ecosystem to make your targeting effective – we have a customised digital solution that we would love to talk about. We have end-to-end digital capabilities to address every step of the sales funnel – all driven towards driving your defined sales objective and vision.
Our Edge
- Hyper-targeted outreach - Get sales-ready leads based on personalised digital campaigns and tailored nurture strategy
- Sales & Marketing integration - Get customised campaigns focused on integration
- Lead Nurturing - Nurture market qualified leads into sales qualified leads to improve conversions
- ROI-driven approach – Leverage targeted digital nurture journey, get a robust demand generation engine
Email Marketing
Be it targeted drip & non-drip campaigns or responsive HTML, everything aimed at building stronger interest pipeline.
Social Media Marketing
A to Z planning, execution and optimisation of tailored social media strategy.
Search Engine Marketing
Ranging from PPC/SEM, Youtube, display ads and remarketing onto landing page- everything under one roof.
Content Marketing
Get a customised content strategy as per your buyer persona.
Webinar
From audience generation to lead management - an end-to-end webinar strategy & execution service.
Integrated Digital Plan
An omni-channel digital strategy leveraging the power of analytics.
FAQ
Yes, we have a dedicated in-house team for digital marketing services. Our team has end-to-end digital capabilities to address every step of the marketing and sales funnel.
No, there is no specific payment model as the digital marketing services are tailored differently for every company. We ensure that every dollar you spend is invested properly and delivers the maximum yield. We request you to kindly share your enquiries here, we will get in touch with you directly.
Our digital marketing services cater to every market across the globe.
Our digital marketing services or B2B lead generation services are designed to enable brands with the right tooling and intelligence to reaching more prospects, and reducing the MQL to SQL path, and fast-forwarding revenues. We offer the entire spectrum of digital marketing services. Our indicative list of services includes (but not restricted to):
• Digital Strategy Development
• End-to-end Program Management
• Search Engine Marketing
• Email Marketing/ Advocacy program
• Social Media Management
• Social Media Marketing
• Programmatic Advertising
• Content Syndication
• Search Engine Optimization
• Content Strategy & Development
• Creative Strategy & Development
• Landing Page Development
• Website Maintenance
• End-to-end webinar management
• Advanced reporting & insights
Yes, of course. We understand that every company may not have large media budgets to dedicate to digital marketing. Depending upon your objective, we can customise a digital strategy that has a healthy mix of organic and inorganic efforts, keeping investments low. We are committed to ensure that your digital journey starts off at the right note and you are able to attract the eyeballs that matter.
If you are reading this, chances are you are not happy with the output of your current digital campaigns. We are digital marketers operating in a sales company, and we completely understand what it takes to complete the full lead cycle – right from online lead generation or prospecting, to nurture, to conversion. We can work with you to audit your current campaigns and create a proposal for you to meet your exact needs and the desired output from the B2B lead generation campaigns.
Simply because we make your success our charter. Being an integral part of the sales ecosystem orients us to look beyond the marketing output and keep sales closures in purview right from the strategy designing stage. We have B2B lead generation capabilities ranging from customised strategy development, creative and content development, precise audience targeting, reporting and analysis for continuous campaign improvement, understanding and deployment of digital tactics that can create the right impact, specialised program management, and more. We never lose focus of the campaign ROI and are partners in crafting your marketing success story.
Contact us
Start a new success story