Tag: Marketing

Tag: Marketing

In this dynamic era, you would definitely not expect the rock-star sales strategies, amazing result-reaping demand gen tactics, a high-velocity lead gen funnel which were...
Finishing line for retail is an illusion. What  may have been  true a week ago, may lose its relevance as inventories diminish, prices adjust, and...
Getting a high volume of leads but the number of successful sales still low. Does it sound like an often-relatable situation? 50% of...
Experiential marketing is also referred to as ‘live marketing’ or ‘event marketing experience’ as it aims at creating a lasting impact on the consumer. We often...
1,287,877 retail stores. 7,261 new items launched annually. Competition galore, tussle for space share & fight of availability. Bellwethers are retailers, wholesalers & distributors – the channel partners. This...
The constant marketplace clutter with an abundance of available brands has brought us to a tipping point wherein grabbing consumers’ attention has become a daunting...
Industry is progressing at a swift pace and so are the continuously evolving technologies. For instance, new age, hyper engaging social media platforms, viral videos,...
We are living in a world where success, more often than not, is defined by speed, agility, quick results and quicker deal closures. Yes, the...
Sales and marketing – despite being so closely related, have always shared a relationship of constant competition. And that has been the case ever since...