Tag: Customer Retention

Tag: Customer Retention

How do you measure marketing efforts in parity with the investments done?Are you partners putting in an equivalent amount of time and efforts to promote...
We are living in a world where success, more often than not, is defined by speed, agility, quick results and quicker deal closures. Yes, the...
It’s the age of data explosion. About 2.5 quintillion byte of data is being created each day and this pace is not...
What is design thinking? In the words of Tim Brown, who coined the term, “Design thinking is a human-centered approach to innovation that draws...
What is it that Drew Houtson (founder and CEO of Dropbox) and his team do that shot their wait-list signups from 5000 to 75000 in...
Standardisation - the word sounds comforting to many marketers even today and multiple brands have sworn by the tactic since ages – it is now getting...
As the saying goes, “It’s good to make new friends, but it’s equally important to retain the old ones”. Same applies for business. In fact,...
Maintaining and enhancing the existing is always an easier proposition than building a new one from scratch. The same sense prevails even when we look...