24th Sep, 2020
Marcom, , Designation
One of the key metrics in retail to drive customer experience is product display. The challenge that all brands face is to streamline the display across their multiple stores so that they are able to deliver uniform customer experience across all their stores. Through Denave, we have been able to develop one such tool which helps us define product planogram across all retail outlets. This has helped us in not only improving our display inside our exclusive stores but also save a lot of man-hours as we have moved from manual to automated process.