Blog

 
Many pundits had predicted the demise of SFA with the rise of marketing automation platforms but SFA, thanks to fresh waves of innovation, continues...
Every sale has five basic obstacles: no need, no money, no hurry, no desire, no trust” said Zig Ziglar.  The same obstacles transcend into opportunities...
Whitespace, as we call it, ideally indicates unidentified gaps or spaces and in relation to the sales terminologies, it essentially reflects those gaps in...
Sales and marketing – despite being so closely related, have always shared a relationship of constant competition. And that has been the case ever...
Dark matter is often a term which is understood very well in the realm of physics, however, what if we say that the terminology...